I haven't bought the game yet, and I understand alpha starts January 17th 2017 (supposedly). Out of curiosity, how do you plan to convince players to bite the bullet and invest into an alpha/early access? Checking the official youtube channel there isn't much besides location tours that do nothing but show off visuals and any "gameplay" videos are 1 year old.
Furthermore, I'm not the type to be enticed by a trailer alone since after a while of gaming you learn that they generally don't accurately depict the actual game just hand picked "good" moments.
So, is there anything else that can convince me to purchase the game early or am I just going to have to wait until it's no longer under NDA? Because, I prefer to avoid investing into a potential pitfall.